Zenith Bank Plc, on Sunday continued its annual tradition, setting the stage for the Yuletide season with the Light-Up of Ajose Adeogun Street, Victoria Island, Lagos, housing its headquarters, as well as the adjoining roundabout at a ceremony performed by its Group Managing Director/Chief Executive, Dame (Dr.) Adaora Umeoji.
The event, a Corporate Social Responsibility (CSR) initiative of the bank now in its 18th year, transforms the entire stretch of Ajose Adeogun Street and roundabout into a breathtaking yuletide wonderland, has come to be recognized as an iconic tourist attraction, bringing visitors from far and wide who visit with their families and friends to take pictures and enjoy the ambience of the street.
Speaking at the ceremony, Dr Umeoji recalled how over the years the “beautiful and elaborate Christmas decorations have become a centre of attraction and shared on social media platforms globally.
“As we light up the street tonight, we celebrate the essence of Christmas and Zenith Bank’s unparalleled CSR. Our customers will always be at the centre of all that we do in Zenith Bank,” she said, urging everyone to imbibe the message and spirit of Christmas which is about love, kindness, generosity and respect for humanity, and thanked the Lagos State Government for creating an enabling environment for the initiative.
Commending the efforts of Quantum Markets, the company responsible for the annual decorations, “for all the beautiful, creative and innovative ideas they keep coming up with. Quantum Markets always make it bigger and better every year, and we are always looking forward to it.”
A statement by the bank expressed its management’s commitment to furthering the economic, cultural and social development of its host communities.
Zenith Bank’s sustainability and CSR initiatives, the statement added, are hinged on the belief that today’s business performance is not all about the financial numbers – the bank believes that an institution’s social investments, contributions to inclusive economic growth and development as well as improvements in the condition of the physical environment, all constitute a balanced scorecard.
As a testament to its contributions and social investments in its host communities and the society at large, the bank was recognised as the “Most Sustainable Bank, Nigeria” in the 2023 and 2024 International Banker Banking Awards and “Most Responsible Organization in Africa” at the Sustainability, Enterprise, and Responsibility (SERAS) Awards 2021.
